SEO Frequently Asked Questions

QUESTION: Posted on 12/2/2003 1:21:10 PM
What is search engine optimization?

ANSWER: Posted on 12/2/2003

Search Engine Optimization (SEO) is the process of making websites 'search engine friendly.' What the search engines see on a web page is very different from what people see and read.

SEO involves using tools and techniques to update HTML source code and choosing targeted keyword phrases that are relevant to the products/ services you offer. It involves making additions and/ or changes to your website that ensure it is search engine friendly, and often results in the achievement of higher rankings.

 

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