SEO News & Information On Search Engine Ranking
Optimization, Submission and Website Positioning Tools

Home >> Resources >> The Latest Search Engine Optimization & Marketing News!

One Pet Peeve Viral Marketing and Search Engine Optimization Have in Common - Monday, August 11, 2008
Viral marketing is one of those things that needs to be considered before you ever even begin building a campaign. You need to go through brainstorming sessions on your capabilities, your goals and your customers. You need to track their conversation and understand what motivates them. You need to l

How To Compare Your Blog Power - Monday, August 11, 2008
Blogs are different from static sites: they are more complex living organisms - communities of people who share thoughts - in contrast to a static source of information. Therefore it actually isn’t that easy to measure a blog’s popularity and power

Google’s Improved Flash Indexing – What It Means for SEO - Tuesday, July 22, 2008
With great predictability, Google’s recent announcement about improved Flash indexing was rapidly followed by numerous client requests for clarification: -“What does this mean for SEO?” -“Do we still have to include HTML text on our Flash pages?” -“What do I need to do differently?” In respo

SEO Best Practices for URL Structure - Monday, July 07, 2008
I’ve (Anne Smarty) decided to make up a short all-in-one guide to summarize what we know about SEO for URLs.

Adobe Makes Flash Searchable - The Holy Grail of Website Usability? - Monday, July 07, 2008
For years the big problem with Flash-based websites is that they could not be properly indexed by search engines. Flash websites have been favored by marketers and advertisers for a long time, because of the ability to create rich, interactive Web experiences. However for most other businesses, part

Combine Freshness and Links for Long-Term Results - Tuesday, June 24, 2008
Blogs are the best way to continue to add fresh content to your site, and through RSS and social media marketing efforts, you can easily generate traffic, and a large number of relevant links, to the post.

Search Engines are Preferred Method for Researching Products and Services - Tuesday, June 24, 2008
Search engines are the preferred method of researching a product they're considering purchasing, according to data released by Opinion Research Corporation. 63% of those surveyed say they consult online news, blogs, and consumer feedback before making a purchase.

How Much of Your Site's Traffic Should Come from Search? - Thursday, June 12, 2008
There's no secret percentage of visitors coming from search that tells you that your search marketing is doing fine. For some sites, repeat customers are unusual and they are unknown, so they need 70% of their traffic to come from search. For others, a far lower percentage is just fine.

Does My CEO Really Need a Facebook Profile? - Wednesday, May 21, 2008
Shannon at 10e20.com looks at Venessa Fox's webcast "Does My CEO Really Need a Facebook Profile?"

What’s the ROI on SEO? (Hint: SEO Experts Are Underpaid, Opportunity Abounds !) - Wednesday, May 21, 2008
Gabriel Goldenberg takes the time to gather statistics on the return on investment (ROI) for search engine optimization (SEO) in comparison to pay per click (PPC).

Conversion Rate: What's Your Website Tracking As A Conversion? - Friday, May 02, 2008
Don't be pigenoned holed into thinking that the term "conversion" means one thing. Conversion can mean something entirely different for every site your visit. You may have something very unique to show on your website, figure out how to measure that and attach a value to it! If you don't, you're

SEO is Not Free Traffic - Monday, April 21, 2008
SEO has never been, nor will it ever be, free traffic. It takes work, and that comes at a cost.

Improvements to Adwords Conversion Tracking - Monday, April 21, 2008
Google has recently improved conversion tracking. You can now define the actions that are most important to your business and track conversions on each of those actions independently.

Top 10 Social Bookmarking Sites - Monday, March 10, 2008
A recent top 10 list found at Social Media Optimization shows the current top 10 social bookmarking sites as rated by Quantcast.

Small Business Growing? Know When to Let Go - Monday, March 10, 2008
If you're spending more time on search marketing than on your business, it is likely a good time to look into outsourcing. If search engine traffic is a priority for your business to grow, and you don't have time to monitor, test, learn and implement search marketing practices, then giving up some c

Seven Habits of Highly Effective Web Searchers - Monday, March 10, 2008
Wendy Boswell lists seven tips on performing effective searches on the internet. Effective Habit 1: Use Targeted Phrases Effective Habit 2: Expand Your Search Horizons Effective Habit 3: Learn a Few Web Search Tricks Effective Habit 4: Use Your Time Wisely Effective Habit 5: Learn How Stuff W

Headlines Are For Humans, Titles Are For Robots - Monday, March 10, 2008
Although your Headline may be written to attract human beings, it may not work well in a search engine keyword ranking. Since the largest proportion of the traffic to your website will come via search engines, it may be worth using something that the search engine robots will find attractive.

How to Say "Your Site Sucks" Nicely - Wednesday, February 27, 2008
No matter what your area of expertise, there comes a time in every web developers life when you have to tell a client that their site, to put it plainly, sucks. I'm all for honesty, but in 11 years of working with clients on internet projects, I've found out the hard way that the direct approach isn

SEO Myths | Keyword Density? - Wednesday, February 27, 2008
Shawn Anderson has gathered the opinions on many professional SEO's on the importonce and value of keyword density in regards to search engine optimization.

Why you shouldn’t ignore Google Images - Tuesday, February 12, 2008
Heather Hopkins has posted the Hitwise US: Ranking of Top 20 Google Domains chart. In it we learn that while search is still the backbone of Google, YouTube and Image Search carry alot of weight and should not be ignored.